SPOTTED ON SHELVES IN DUBAI: Nestle Nesquik Choco Hearts Cereal

Nesquik cereal with a chocolatey filling!!! Hmmm. Let’s see how much it’ll be to fly to Dubai to buy a box. $2,577 roundtrip via Philippine Airlines with one stop in the Philippines. Total travel time to Dubai is 25 hours. Okay, it might not be worth it. (Spotted by Jinan W In Dubai.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.