The Impulsive Buy

Kellogg’s Frosted Strawberry Go-Tarts!

How could you be so politically incorrect, Kellogg’s? How could you call a product Kellogg’s Frosted Strawberry Go-Tards?

You don’t see Post or General Mills pulling this kind of stuff.

Actually, it’s something I should’ve expected from you, Kellogg’s, after all you do have Honey Smacks, which has a frog that suggests I dig ’em. I don’t know about you, but a cereal that encourages me to smack some honeys sounds like a very misogynous cereal.

How can you make fun of the mentally challenged? Each day these people make contributions to society just like the rest of us. Sure, they don’t make contributions that involve feeding the hungry, offering shelter to the homeless, or whatever Angelina Jolie does in third world countries and what they do may seem very odd to the rest of us, but they are people just like you and me.

The mentally challenged fill all kind of roles in society, like crocodile hunters, reality television stars, bear wrestlers, naked beekeepers, and all D-List celebrities.

Also, there’s magician David Blaine. Actually, I didn’t want to add the “magician” to his name, because in reality he doesn’t do any amazing feats of “magic.”

All he does is spend large amounts of time in shapes, like a box suspended in air, a block of ice, and a sphere of water. Unfortunately for him, being mentally challenged doesn’t allow him to realize that there are people every day who spend hours in high-rise boxes. They’re called office cubicle workers.

Just because they play with members of the animal kingdom that could possibly kill them, eat bugs for television, do “magic” tricks, or star in movies that get shown on HBO at 2 a.m., doesn’t give you the right to call them Tards, Kellogg’s.

If there’s anything that’s reTARDed, it’s the fact that your Go-Tards can’t be toasted or put in the microwave. They look like Snickers-sized toaster pastries, so they deserved to be put in the toaster. They are filled with strawberry filling goodness and my years of eating toaster pastries has taught me that strawberry filling goodness is much better if it’s warm.

Sure I would’ve preferred to have been able to toast them, but the Kellogg’s Frosted Strawberry Go-Tards were decent. They were pretty moist and I think they would make for a good snack. I also think they would be ideal to use as a distraction for the mentally challenged, so that you don’t have to deal with their mentally challenge-ness.

Oh wait…It’s not Go-Tards. It’s Go-TARTS.

I’m sorry Kellogg’s.

My bad. I guess I might be mentally challenged too.


Item: Kellogg’s Frosted Strawberry Go-Tarts!
Price: $4.00 (10 per box)
Purchased at: Safeway
Rating: 3 out of 5
Pros: Good, but not mind blowing good. Snickers-sized bars. 10 bars per box. Strawberry filling goodness. Might be useful as a distraction for mentally challenged people.
Cons: Can’t toast them. Can’t microwave them. My inability to read. Confusing Go-Tards with Go-Tarts. The misogynous cereal, Honey Smacks. David Blaine.

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