The Impulsive Buy

SPOTTED ON SHELVES – 9/12/2012

Here are some new products found on store shelves by us and your fellow readers. We may or may not review them, but we’d like to let you know what new items are popping up. We’ll also occasionally throw in an unusual product.

The Keebler elves bake their cookies in a tree, but why doesn’t the tree catch on fire? I swear Keebler made cinnamon roll cookies before. Or maybe I’m confusing Keebler with another snack company since Cinnabon is willing to put their cinnamon in anything.
Junk Food Guy and Option Pitch and Waffle Crisp reviewed these cookies. (Thanks for the photo, Andrew!)

Oh, Special K. When you started off as a horribly bland cereal, did you ever imagine yourself in every grocery store aisle possible? You’re prominent in the cereal and snack aisles, and with these Flatbread Breakfast Sandwiches, you’re slowly expanding your presence in the frozen food aisle. (Thanks for the photo, Adam!)

Because I love Red Velvet Cupcakes but hate baking, I’m so looking forward to having someone else buy and bake these for me.

Sure, it’s nice that Progresso is making meal preparation a little easier with their Recipe Starters, which comes in Fire Roasted Tomato, Creamy Portabella Mushroom, Creamy Three Cheese, Creamy Parmesan Basil, and Creamy Roasted Garlic. But why would I start a recipe if I can just not start one at all by heating up a can of Progresso soup? Easy-peasy.

I’ve been watching a show on Spike TV called Bar Rescue which involve a bar expert fixing money losing establishments. Every episode has a segment that involves an expert mixologist who comes up with new drinks. This segments are also basically Smirnoff ads, so I expect to see the new Smirnoff Kissed Caramel vodka to end up on the show in the future. But this isn’t the only new sweet Smirnoff vodka. There’s also an Iced Cake vodka, which joins the Whipped Cream and Fluffed Marshmallow flavors. (Thanks for the photo, Lauren!)

If you’re out shopping and see a new product on the shelf (or really unusual), snap a picture of it, email it to us at theimpulsivebuy@gmail.com with “Spotted” in the subject line, and you might see it in our next Spotted on Shelves post.

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