The Impulsive Buy

SPOTTED ON SHELVES: Hostess Limited Time Only Sea Salt Caramel Cup Cakes and Zingers

Hostess Limited Edition Sea Salt Caramel CupCakes and Zingers

Sea Salt Topping? That’s a weird name for sea salt. Why not just call it “sea salt”? Unless, it’s not sea salt, but a topping that’s sea salt-flavored. (Spotted by Scott at Walmart.)

If you’re out shopping and see an interesting new or limited edition product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

Also, if you’re wondering if we’ve already covered something, search our Flickr photos or use the Google Search box on the right (or below if you’re on a mobile device) to find out.

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