This looks like Nestle Toll House Hot Cocoa Cookie Dough’s identical twin. (Spotted by Kelly W at Walmart.)
If you’re out shopping and see an interesting new or limited edition product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.
Also, if you’re wondering if we’ve already covered something, search our Flickr photos or use the Google Search box on the right (or below if you’re on a mobile device) to find out.