The Impulsive Buy

SPOTTED ON SHELVES: Fiber One Ice Cream

Fiber One Ice Cream (Mint Chocolate, Salted Caramel & Truffles, and Coffee & Donut Dough)
Fiber One Ice Cream (Mint Chocolate, Salted Caramel & Truffles, and Coffee & Donut Dough)

Fiber One Ice Cream (Fudge Brownie and Creamy Vanilla)

Five grams of fiber per serving and probiotics? Fibertastic! (Spotted by Katie K at Hy-Vee.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

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