The Impulsive Buy

SPOTTED ON SHELVES: Hostess Limited Edition Caramel Apple Cup Cakes

Hostess Limited Edition Caramel Apple Cup Cakes

The cake is caramel apple flavored, but the creamy filling is not? Shouldn’t it be the other way around? (Spotted by Josh C at Target.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

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