The Impulsive Buy

SPOTTED ON SHELVES: Hostess Limited Edition Spring CupCakes

Wow. Vanilla. Vanilla thrilla! You know what? I’ve got nothing to say. No, I’ve got something to say. I see these CupCakes and think of the potential they had. When I saw the lovely purple frosting on top, I thought, “This would’ve been great if the filling was lavender flavored.” Instead, we get vanilla. I understand. It’s got to sell. Who eats lavender-flavored sweets? I do, and they’re awesome. Come on, Hostess, be the mostess! Give me Hostess Limited Edition Spring Lavender CupCakes next year! (Spotted by Bob K at Giant Eagle.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.

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