When I heard about this cereal a few weeks ago, I thought apple cinnamon toast wasn’t a real thing. But then I went to a diner that served apple cinnamon jelly and had to eat my words and apple cinnamon toast. (Spotted by Anna I at Walmart.)
If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.
Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.