The Impulsive Buy

QUICK REVIEW: Milky Way Fudge Minis

Milky Way Fudge Minis

What is it?

A Milky Way with the usual chocolate malt nougat swapped out for chocolate fudge nougat. That’s about it.

How is it?

These are delicious, much the same way a regular Milky Way is. The fudge nougat has a slightly more pronounced cocoa flavor and the texture is a hair denser, the effect of which is 10 percent more chocolateness – not a huge bump. If I was blindfolded and someone handed me these and said “Here’s a Milky Way,” I likely wouldn’t be able to tell it was different.

These made me ask “why?” in a way no other product variation has. It’s too similar to the original. When I bite into a Milky Way Caramel Apple or Midnight, I’m getting a materially different experience. I would give a plain Milky Way a 9, but I’m deducting a point for lack of originality here. They taste good, but a variant should stand apart from the original.

Is there anything else I need to know?

The package makes a bold promise on the stretchiness of the caramel.

I tried to recreate it, but only got this far:

Conclusion:

If you’re a Milky Way fan, just buy a Milky Way. The experience is so close, there’s kind of no point in these existing.

Purchased Price: $2.98
Size: 8.9 oz. bag
Purchased at: Walmart
Rating: 8 out of 10
Nutrition Facts: (4 pieces) 150 calories, 6 grams of fat, 4.5 grams of saturated fat, 0 grams of trans fat, less than 5 milligrams of cholesterol, 50 milligrams of sodium, 24 grams of carbohydrates, less than 1 gram of fiber, 20 grams of sugar, 19 grams of added sugars, and 1 gram of protein.

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