What is the Snapple Name the Flav! Juice Drink?
Get out your Nancy Drew magnifying glasses – it’s another mystery flavor! This time, iced tea and juice slingers Snapple are dropping a nameless, unidentified juice with an associated contest – buy a bottle, guess the flavor, text in a proposed name, go to their website to vote for your favorite. The prize? Well, keep that magnifying glass handy…
How is it?
Enjoyment-wise, it’s a pretty good juice. Not too heavy, not too sweet, but bright and refreshing for summer. The coloring is deeper than the actual flavor.
Now, for The Case of the Mysterious Juice Flavor. I grabbed my bestie Ned Nickerson and we headed out to the old mill to investigate. Definitely fruity, but what kind? I leaned towards cranberry mixed with strawberry, perhaps…how about a combination of the two – CranBerry?
This guess still didn’t sit right with me, so I checked the ingredients list. Pear and grape juice concentrates. Yeah, I guess? It’s not your standard-issue snack food/juice grape flavor – it’s far more subtle. And pear is a tough flavor to make stand out. I think in a blind taste test, we would all come up with totally different guesses, because it’s not CLEARLY anything.
Anything else you need to know?
It’s a contest, but the prize is also a mystery. Wait – shouldn’t I know the endgame so I can scale my work accordingly? Are we talking about a 12-pack of Diet Peach Tea? Or a lifetime supply of Bret Michaels’ Trop-A-Rocka? That’s two very different levels of engagement for me.
The official rules are an interesting read. There’s a “Bragging Rights Winner,” aka – the public vote winner – with two caveats: 1) Snapple may or may not name the product after the winning entry! “Actual use of the Name is not part of the benefits for winning the Promotion,” and 2) “Entrants acknowledge there is no monetary value associated with receiving the most votes and winning the Promotion.” – hmmmmmm. So, no prize money?
There are also “surprise and delight” random prizes mentioned, with no indication of what they are or how they’re determined. Vague…
Conclusion:
If you’re into contests for the sake of contests, you’re gonna LOVE this. If you love mystery flavors or a big Snapple fan, you’re gonna like this. Everyone else, it’s worth a try. It’s a tasty juice without all the naming hoo-ha.
Purchased Price: 2 for $2.00 (on sale)
Size: 16 oz bottle
Purchased at: Duane Reade
Rating: (juice) 8 out of 10, (contest) 6 out of 10
Nutrition Facts: (16 oz bottle) 110 calories, 0 grams of fat, 10 milligrams of sodium, 26 grams of carbohydrates, 25 grams of sugar (including 20g of added sugars), and 0 grams of protein.