REVIEW: Hissho Sushi Cheetos Flamin’ Hot Roll

What is the Hissho Sushi Cheetos Flamin’ Hot Roll?

A unique and insanely creative sushi experience where Eastern cuisine meets Western snacking in the form of a Cheetos Flamin’ Hot sushi roll. The red-hot roll features spicy krab, crushed Flamin’ Hot Cheetos, a drizzle of hot mayo along with avocado, cream cheese, and cucumber.

How is it?

Just like those Cheetos Rorschach tests where you try to come up with what your cheese puff looks like (Is that a beluga whale or Jesus Christ?) I’m having some trouble with this one. There are certainly some moments of divine intervention. The red color is spot-on and perfectly reminiscent of the spicy snack.

It has some great heat and the cooling trifecta of avocado, cream cheese, and cucumber was a genius idea. They are the perfect antidote to the spice that builds, especially from the hot mayo. Although it never gets as hot as the actual snack. The cucumber also offers a satisfying crunch, while the cream cheese has the most significant impact on flavor, really coming through amongst all the components with the krab and avocado occasionally showing up to the party in your mouth.

However, there are also some shortcomings considering the crazy concept. For this dangerously cheesy mashup, I couldn’t detect any cheese. The mashed-up Flamin’ Hot Cheetos and cheetle (the official name of the Cheetos dust!) are visibly present as they provide the fantastic bright red hue. Because of that, you would expect they would shine, but as far as any flavor or crunch goes, they are mostly just rendered inert by unfortunately dissolving into the moist sushi rice or mayo. It’s like a disappointing prank from the sly Chester Cheetah.

Anything else you need to know?

There is nothing bootleg here! This is an official collaboration between Frito-Lay and Hissho Sushi, and they are putting some serious money/resources behind it. Look at the sign that greeted me on my hunt for this. This is not at the sushi counter. This is at the front entrance to the entire grocery store!

Conclusion:

This is an absolutely delicious spicy sushi roll with good heat, a gorgeous hue, and a multi-layered and refreshing cool crunch. I gobbled it up pretty quickly, actually. However, the spicy mayo and cream cheese overpower the star ingredient. I wish there was a hint of cheesiness and a heavier-handed approach to how the snack is showcased.

Purchased Price: $5.55
Size: 8.1 oz
Purchased at: Giant
Rating: 7 out of 10
Nutrition Facts: (1 roll) 510 calories, 29 grams of fat, 9 grams of saturated fat, 40 milligrams of cholesterol, 1160 milligrams of sodium, 52 grams of carbohydrates, 4 gram of dietary fiber, 6 grams of sugar, and 10 grams of protein.