If you’re a Special K cereal historian (there’s has to be one in the world), you’ve probably interjected while reading the title of this review with the declaration that there was a previous Special K Blueberry Cereal.
That was probably followed up with you saying how the older version had blueberry bits in the flakes with oat and blueberry clusters mixed in.
And you probably waved your spoon in the air angrily and uttered something about Special K Blueberry with Lemon Clusters. But we don’t have time for a long history lesson because I have to declare to everyone that THIS new Kellogg’s Special K Blueberry Cereal is my favorite Special K cereal ever, my special Special K cereal, okay.
The concept is simple, and it follows a lot of other current Special K varieties. It combines the brand’s not-so-special-looking crunchy wheat and rice flakes with freeze-dried fruit. I haven’t had EVERY Special K variety with fruit, but I’ve had most, and this one stands out in my mind.
With real blueberries, the cereal has a natural fruity flavor. Although, it appears my box didn’t get a whole lot of them. But here’s a cool blue thing about this cereal — yeah, there could’ve been more freeze-dried berries, but even when there aren’t any on my spoon, what I put into my mouth has a noticeable berry flavor.
I imagine the Japanese train occupancy at rush hour closeness that the cereal experiences before it’s opened for consumption causes a lot of rubbing against each other, which allows a little bit of blueberry flavor to end up on every crispy flake. While Japanese trains at rush hour are unpleasant, this part of a complete breakfast isn’t.
I didn’t try the previous version of Special K Blueberry Cereal, so I can’t compare. But let’s not remember that past. Let’s think about the future, which involves me eating more of this.
DISCLOSURE: I received a free product sample from Kellogg’s. Doing so did not influence my review.
Purchased Price: FREE
Size: 11.6 oz box
Purchased at: Received from Kellogg’s
Rating: 9 out of 10
Nutrition Facts: (1 cup w/o milk) 150 calories, 0.5 grams of fat, 0 grams of saturated fat, 0 milligrams of cholesterol, 230 milligrams of sodium, 36 grams of carbohydrates, 3 grams of fiber, 12 grams of sugar (11 grams of added sugar), and 3 grams of protein.