The Impulsive Buy

REVIEW: DiGiorno Cinnamon Roll Breakfast Croissant Crust Pizza

DiGiorno Cinnamon Breakfast Croissant Crust Pizza Box

DiGiorno’s pizza is my go-to dinner on nights when “Mommy is too busy to cook,” or sometimes, “Mommy has gone to a dark place.” So I’m quite familiar with the DiGiorno product line, specifically the DiGiorno croissant crust.

Now, at the request of no one, DiGiorno has decided that it needs to break into the breakfast market and create a sweet pizza. This is hardly unprecedented: Pizza Hut sells an Ultimate Chocolate Cookie that could claim the title of “Dessert Pizza,” plus you can find recipes for them on various food blogs. But this is an indulgent breakfast pizza! Does this really go with your morning coffee, or is it just weird?

It’s an attractive, if unusual, dish. The light dough-colored balls taste vaguely like cookie dough, and the dark swirls are pockets of cinnamon goodness. The rest of the pizza topping is made up of what I will call “sugary gunk,” a highly technical term used by professionals.

Okay, so I felt lazy leaving it at that and looked up what the sugary gunk is. According to DiGiorno’s website, the topping includes cinnamon cream sauce, cream cheese crumbles, and churro pieces. The cream cheese crumbles are likely those little bland pieces, in which case this component is really missing the tang of cheese. The churro pieces did not make much of an impression.

The pizza really does taste a lot like a cinnamon roll, though, and the fact that it’s a flat pizza means a much higher sugary-stuff-to-bread ratio, making it arguably better than most cinnamon rolls. I get this information from my husband, who hits the Cinnabon at every rest area on the highway, so he knows his stuff.

What doesn’t quite work here is the DiGiorno croissant crust. I would be happily eating my faux-cinnamon roll when I would get some of the crust in my mouth and suddenly be reminded of a sausage-laden Supreme Pizza, and it led to a weird feeling of disconnection with the product. The sweetness is strong enough that it’s not that noticeable for most of the pizza, but when you get to the end crust, it doesn’t seem to go with what you’re eating.

Now did I have this problem because the crust genuinely clashes with the flavor profile, or is it just because I have such strong associations with the DiGiorno crust? I’m not sure, but I’m pretty sure the crust is something DiGiorno can improve, at the very least. Another crust-related problem was the fact that the croissant crust did not fully expand in the oven; however, this may be because of how we cooked it. After nearly destroying my oven with one of these pizzas (to the point where my Dad had to come by with professional-grade tools to clean it), I wasn’t taking any more risks, and I put this thing on a tray in the oven, as God intended. So you probably will get a crispier, flakier crust if you follow the directions and put the pizza straight onto the rack. That is, assuming the pizza doesn’t bend while cooking, pour its tasty filling onto the bottom of the oven, and rapidly become carbonized sludge. If you want to attempt it, you’re braver than me.

When it’s not destroying kitchen equipment, the Croissant Cinnamon Roll Pizza is a largely successful breakfast outing for DiGiorno, and I recommend giving it a try. Just keep in mind there’s definitely room for improvement here.

Purchased Price: $9.99
Size: 21.5 oz
Rating: 7 out of 10
Nutrition Facts: (1/4 pizza) 460 calories, 20 grams of fat, 8 grams of saturated fat, 0 grams of trans fat, 10 milligrams of cholesterol, 550 milligrams of sodium, 60 grams of carbohydrates, 2 grams of fiber, 17 grams of sugar (15 grams of added sugar), and 6 grams of protein.

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