The Impulsive Buy

REVIEW: Mtn Dew Summer Freeze

Mtn Dew Summer Freeze is a Dew with a blast of summer Americana, but after tasting it, it’s more like a Dew with a blast of nostalgia. Because is it just me, or does this taste like another Dew flavor? A case of deja DEW?

While Summer Freeze’s bright blue color brings antifreeze to mind, its aroma reminds me of the fruity frozen novelty represented by the red, white, and blue ice pops on the can. Its flavor has a punch of blue raspberry with a bit of cherry on the back end. There’s also a hint of citrus that represents the white lime/lemon part of the patriotic pop.

For the most part, this does taste like a melted popsicle, but I can’t shake the fact that, as someone who has done durations with the different Dews, this Summer Freeze might be a slight reformulation or renaming of a previous flavor. But, overall, it’s a fun tasting limited time addition to the Dew lineup.

What’s also fun is the can’s graphics, which are filled with red, white, and blue bro-sicles that look like they’re trying to get into as much mischief and fun as they can before they melt to oblivion. The images are also sprinkled with Dew references, like the ice cream truck’s license plate being MD1940, which refers to Mtn Dew being invented in 1940; then there’s “DTD” on the fire hydrant stands, which stands for, everyone say it with me, Do the Dew; and then the “DSA” tattooed on the stick of the upside down popsicle that looks like it’ll melt to oblivion first, which might be a nod to a previous summer Dew, DEW-S-A.

Ohhhhhhhhh!

Could this be a reformulation of DEW-S-A? It was a combination of Mtn Dew Code Red (cherry), Whiteout (citrus), and Voltage (raspberry), but made during Dew’s dark days of adding artificial sweeteners with high fructose corn syrup to bring down the drink’s sugar numbers a little. Perhaps Summer Freeze is the result when the sucralose is taken out of DEW-S-A, and maybe that’s why it tastes so familiar to me. Oh, speaking of artificial sweeteners, this is also available in a Zero Sugar variety.

Purchased Price: More than one should pay on eBay
Size: 12 fl oz cans/12 pack
Purchased at: eBay
Rating: 7 out of 10
Nutrition Facts: (1 can) 160 calories, 0 grams of fat, 50 milligrams of sodium, 43 grams of carbohydrates, 43 grams of sugar (including 43 grams of added sugar), 0 grams of protein, and 55 milligrams of caffeine.

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