One of the biggest mysteries emanating from the chip aisle is why the hell aren’t there more Fritos Flavor Twists flavors? Originally released in 1992 in the now-beloved Honey BBQ, as well as two others I never had the pleasure to try — Cheddar Ranch and Jalapeño Cheddar — these twirly, crunchy corkscrew corn chips are inexplicably delicious to anyone who enjoys a sweet but smoky BBQ flavor. Yet for how excellent the form factor is, Frito Lay has sat on its hands for over TWENTY years without adding any new flavors aside from two limited regional drops in the early 2010s…until now! Fritos Flavor Twists Queso originally came out last year as a Dollar General exclusive (again, why the limited distribution?!), but are now making their way to most stores that carry the brand.
The reason why Flavor Twists are so fantastic is that fusilli-adjacent shape really does lock in a ton of flavor while delivering an exciting, crunchy, yet light and airy texture. This is coming from someone who loves regular Fritos, too, both the smaller and Scoop varieties. In fact, I think original Fritos are the most underrated “plain” chip in all of chips, but the Twist shape is better in every way aside from scooping. Frito Lay may have unlocked the ultimate cheat code in the early 90s and has criminally under-utilized it since, but this beautiful purple-accented bag of Queso Twists is a promising sign of things to come.
These new-ish Flavor Twists have a solid amount of seasoning that will leave your fingers decently caked after enjoying a couple handfuls. The flavor reminds me of Chili Cheese Fritos without the cumin-y funk. They have a solid cheese-forward burst in the front, followed by the classically strong and iconic Fritos corn taste, and then finish with just a teeny tiny bit of spice. I don’t think I would even call the finishing note “heat,” and it isn’t noticeable until you have eight or so in a row; it’s a nice round peppery spice that sits pleasantly beneath the salty cheese-prominence.
Queso Flavor Twists aren’t nearly as dynamic as their Honey BBQ sibling, but they are still a really tasty chip. They channel a big bowl of Fritos Scoops next to salsa con queso at a party, minus the mess. While they aren’t quite as good as getting a big scoop-full of meaty chili cheese on a thick salty chip, they are a fun new addition to the Fritos family that’s worth grabbing a bag in hopes that they stick around with more Twists to come.
Purchased Price: $2.69
Size: 3 1/2 ounces
Purchased at: Walgreens
Rating: 8 out of 10
Nutrition Facts: (23 pieces, 28g) 160 calories, 9 grams of fat, 1.5 grams of saturated fat, 0 milligrams of cholesterol, 200 milligrams of sodium, 16 grams of carbohydrates, 1 gram of fiber, 0 grams of sugar, and 2 grams of protein.
Great review! The Honey BBQ variety is the most addictive chip I’ve ever had and that’s mostly because of the form factor as you so eloquently pointed out. The flavor is very good but it’s how the flavor is distributed on the chip that makes it so different. While the shape allows for lots of overall seasoning it’s not just that since there’s other chips which manage to pack a higher overall spice density on flat surfaces. The game changer is about how the seasoning is distributed along the corkscrew’s increased surface area so that lots of seasoning can be spread out instead of being caked on.
Fritos Flavor Twists not having more flavors feels like if the jet engine had been developed but we were still using mostly propeller planes.
Looking forward to trying these and having more deep thoughts about chips!