What is General Mills Pokémon Berry Bolt Cereal?
As part of the Pokémon franchise’s 25th anniversary, General Mills has created a cereal to mark the occasion. The Berry Bolt flavored cereal is themed around everyone’s sparky little favorite yellow Pokémon, Pikachu. Berry-flavored, sweetened corn puffs with Pikachu and lightning bolt-shaped marshmallows make up this limited offering.
How is it?
Much like many special tie-in cereals, this one doesn’t bring anything new or innovative to the table. The puffs themselves, a vibrant red and blue color, have that truly generic “berry” flavor you find in a lot of cereals that merely say the taste is “berry.” I got a heavy blueberry flavor whereas my husband swears it was cherry. Also, no, the red and blue puffs don’t taste different.
The marshmallows add a small texture difference and more sweetness to an already sweet cereal. It is a cereal that will absolutely satisfy what a kid wants: sugar, sugar, and more sugar.
Anything else you need to know?
I found it odd that there was no toy or card tie-in. After some recon on the Pokémon message boards, apparently, there will be a card tie-in promotion in late February to coincide with the 25th anniversary. The boxes out now have no 25th branding, but there are three different ones based on the three different starter types in the game.
Conclusion:
Unless you or your kids are die-hard Pokémon fans/collectors, I’d pass on this. While the cereal is perfectly serviceable, we live in an age where you have whole aisles dedicated to cereal and offer almost endless choices. I’d also say if you are curious, wait until at least the 25th branded boxes with cards come out.
Purchase Priced: $3.50
Size: 17 oz box
Purchased at: Target
Rating: 6 out of 10
Nutrition Facts: (1 ¼ cup) 150 calories, 1 grams of fat, 0 grams of saturated fat, 0 milligrams of cholesterol, 200 milligrams of sodium, 34 grams of carbohydrates, 1 grams of fiber, 12 grams of sugar, and 2 grams of protein.