Lucky us! A new Lucky Charms variety that’s not just different marshmallows shape! (Spotted by Robbie at Walmart.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.

So it’s just regular Cocoa Puffs with marshmallows? (Spotted by Dale M at Walmart.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.

Hostess Bakery Petites Fudge Blondie Crispi Thins

Hostess Bakery Petites Chocolate Brownie Crispi Thins

Hostess Bakery Petites Chocolate Raspberry Brownie Delights

Hostess Bakery Petites Chocolate Chunk Brownie Delights

Hostess Bakery Petites Double Chocolate Cake Delights

Hostess Bakery Petites White Fudge Vanilla Cake Delights

“Welcome, Crispi!” yelled fellow intentional marketing misspellings, Xtreme, Krave, and a group of words that end with a Z instead of an S. (Spotted by Carla at Walmart.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.