REVIEW: Keebler Harry Potter Butterbeer Fudge Stripes

Keebler’s new Butterbeer Fudge Stripes are the first Harry Potter-themed confection I’ve tried since a traumatizing run-in with a box of Bertie Bott’s Every Flavour Bean, so needless to say, I was trepidatious.

It’s hard to Obliviate your first earwax-flavored Jelly Belly. Just thinking about those cursed beans makes me freeze up in fear as if I were struck by the Immobulous charm. Yeah, I’ve seen the movies, folks. I know spells, at least like six of them. I didn’t read a single word of the books, but I know spells! Uh… Oculus Reparo! See?

I know you can see because I just fixed your glasses.

Anyway, despite being a fan of the Potter films, I’ve never actually had Butterbeer. I’ve had butterscotch. I’ve had butter rum, but that’s the extent of my forays into Butter *insert type of booze here.* I honestly don’t even really know much about the flavor profile of Butterbeer, so I wasn’t sure what to expect-O PATRONUM! Remember that one?!

Ya know, I gotta hand it to the elves, be it tree or house, we got ourselves a nice little collab here. Ernie met Dobby, and they baked up a solid little cookie.

These biscuits, for my British friends, reek of a Waffle Crisp-style cereal, but there’s no maple because Butterbeer IS butterscotch. I think. Perhaps my muggle brain can’t comprehend the subtle differences, but for all intents and purposes, these Quidditch goal-shaped rings taste like butterscotch. I assumed there’d be something a bit more foreign that tasted new to me, but I wasn’t disappointed.

The cookie base is the familiar Fudge Stripe sans fudge stripes, but instead piped with a white Butterbeer(scotch) icing.

As you know, Fudge Stripes are named after Cornelius Fudge, the thirty-second Minister of Magic, and Sorkelport Stripes, a legendary Hogwarts professor that I just made up. It is ultimately they who inspired this snack sorcery, and I think Keebler did them proud.

If you’re not a butterscotch lover, don’t worry, the flavor isn’t as pronounced as the classic hard candies. I’d say it exists in the same sweetness realm as dulce de leche and salted caramel fare we’ve become accustomed to, with these almost pushing “too sweet” but still quite indulgent and enjoyable for a cookie or three. Dare I say good enough to Expelliarmus anyone trying to steal one.

By now, it’s quite apparent – I know my Potter, huh?! Well, maybe not enough to decipher what I’m supposed to be seeing on each cookie, but these do seem to have fun little Wizarding World-specific designs that get swallowed up in the icing, so that’s fun, I guess.

I’d consider these a success, and I like to believe Harry, Hermoine, and… whatshisface would definitely buy a pack from the Hogwarts Express trolley.

It’s also nice to see butterscotch getting a little shine with all this butterbeer stuff hitting shelves. It’s a nice change of pace flavor that’s rarely seen outside of grandma’s candy dish.

Ron! His name is Ron. How could I forget Ron, that’s just Riddickulus! (Six. Told ya.)

Purchased Price: $2.98
Size: 9.5 oz package
Purchased at: Walmart
Rating: 7 out of 10
Nutrition Facts: (2 Cookies) 140 calories, 7 grams of fat, 4 grams of saturated fat, 0 gram of trans fat, 0 milligrams of cholesterol, 70 milligrams of sodium, 19 grams of carbohydrates, 0 grams of fiber, 9 grams of sugar (including 8 grams of added sugar), and 1 gram of protein.

SPOTTED: 3/13/2025

Here are some interesting new products found on store shelves by your fellow readers. If you’ve tried any of them, share your thoughts in the comments.

Chex Mix Spicy Dill

(Spotted by Robbie at Walmart.)

Gardetto’s Peppercorn & Herb Snack Mix

(Spotted by Amanda Y at Walmart.)

Primal Kitchen No Dairy Sundried Tomato Pasta Sauce

(Spotted by Sarah R at Whole Foods.)

Sauz Brown Butter Alfredo

(Spotted by Sarah R at Whole Foods.)

Bianco DiNapoli Organic Arrabbiata Sauce

(Spotted by Sarah R at Whole Foods.)

Ithaca x Graza Olive Oil & Sea Salt Hummus

(Spotted by Vanessa at Whole Foods.)

Cedar’s Reserve Lebanese Za’atar & Tahini Organic Hommus

Cedar’s Reserver Olive Tapenade Organic Hommus

Cedar’s Reserve Mediterranean Pine Nut Organic Hommus

Cedar’s Reserve Roasted Red Pepper Organic Hommus

Cedar’s Reserve Harissa Organic Hommus

(Spotted by Vanessa at Whole Foods.)

Arnold Whole Grains 22 Grains & Seed Small Slice Bread

(Spotted by Phil at Weis Markets.)

If you’re out shopping and see new products, snap a picture of them, and send them in via an email (theimpulsivebuy@gmail.com) with where you found them and “Spotted” in the subject line. Also, if you want to send in photos and are wondering if we’ve already covered something or if they’re new, don’t worry about it. Let us worry about it.

SPOTTED: Krispy Kreme St. Patrick’s Day 2025 Collection

This collection features:

St. Patty’s Swirl Doughnut – an Original Glazed doughnut dipped in white icing with green icing swirl and dipped in white and gold sanding sugar.

Pot of Gold Doughnut – an Original Glazed®Doughnut dipped in golden caramel flavored icing and topped with caramel flavored buttercreme and gold coin glitter sprinkles.

Over the Rainbow Doughnut – an unglazed shell doughnut filled with cake batter flavored Kreme, dipped in light green icing and topped with shamrock rainbow sprinkles and a rainbow sugar piece.

Chocolate Iced Glazed Doughnut with St. Patrick’s Day Sprinkles

(Spotted by Robbie at Walmart.)

If you’re out shopping and see new products, snap a picture of them, and send them in via an email (theimpulsivebuy@gmail.com) with where you found them and “Spotted” in the subject line. Also, if you want to send in photos and are wondering if we’ve already covered something or if they’re new, don’t worry about it. Let us worry about it.

SPOTTED: Sun Chips Honey BBQ

It’s been a minute since Sun Chips’ last BBQ-flavored chips. (Spotted by Grant at Price Cutters.)

If you’re out shopping and see new products, snap a picture of them, and send them in via an email (theimpulsivebuy@gmail.com) with where you found them and “Spotted” in the subject line. Also, if you want to send in photos and are wondering if we’ve already covered something or if they’re new, don’t worry about it. Let us worry about it.

BACK ON SHELVES: Lay’s Chesapeake Bay Crab Spice Potato Chips (2025)

It’s back! Click here for our review from 2018. (Spotted by Sage G at Harris Teeter.)

If you’re out shopping and see new products, snap a picture of them, and send them in via an email (theimpulsivebuy@gmail.com) with where you found them and “Spotted” in the subject line. Also, if you want to send in photos and are wondering if we’ve already covered something or if they’re new, don’t worry about it. Let us worry about it.