REVIEW: White Chocolate Marshmallow Crispy Treat M&M’s

I found White Chocolate Marshmallow Crispy Treat M&M’s at Sheetz on the first day I bothered to leave my home post-holiday and post-blizzard. Nestled on the shelf between springtime staples Reese’s Peanut Butter Eggs and Cadbury Creme Eggs, these new M&M’s consist of marshmallow-flavored white chocolate and a crisped rice center.

Although Mars previously released White Chocolate Marshmallow M&M’s in 2019, I was intrigued by the product and wondered: “Could White Chocolate Marshmallow Crispy Treat M&M’s be the perfect springtime treat?” If spring is the season of rebirth and renewal, fruit and floral flavors should step aside. Marshmallows deserve the springtime crown. After all, crispy cereal treats promise a second life to those stale marshmallows that never made it into your cocoa mug this winter. Still very much in the depths of winter, I look forward to renewing my pantry long before the first day of spring arrives.

Eager to test my theory and the product, I bought a Share Size package and was struck by the candy’s beautiful pastel color palette of yellow, blue, coral, and pink. Generally small and pebble-like, these M&M’s are smaller than the standard plain variety, comparable in size to the recent Milk Chocolate Honey Graham flavor. However, these M&M’s vary widely in size and shape. This variance, coupled with the candy’s lovely colors, reminds me of colorful aquarium gravel (aka “Forbidden Fruity Pebbles”) in the best possible way.

The small bites proved to be a great choice because the crispy center core added satisfying texture and balance to the white chocolate’s sweetness. The texture definitely enhances the candy and is a perfect representation of a crispy cereal treat. Even though the texture suggests crispy cereal treat so strongly, the marshmallow flavor underwhelms. It’s subtle and hard to recreate. This attempt reminds me of marshmallow fondant: sugary with a hint of artificial vanilla. The taste is definitely not bad, as evidenced by how easily I downed half a bag. The flavor just reminds me more of “white chocolate with a memory of marshmallow” than actual marshmallow.

This next detail didn’t factor into my rating, but I felt the need to share. Because the candies are irregularly-shaped, some of the M’s do not appear fully on every shell. At first, I thought the partial M’s were intended as other letters, spelling out a spring-themed message. For someone who loves words, I am terrible at Scrabble, especially when the only letters at my disposal are M, N, U, and I. (Plus that sideways M that looks like an E.) U MINE? Yikes.

Overall, the crispy texture of White Chocolate Marshmallow Crispy M&M’s offers an improvement upon the 2019 White Chocolate Marshmallow variety. I liked them less than other white chocolate offerings, especially the Key Lime Pie flavor. Maybe fruit flavors should keep the springtime flavor crown, but marshmallow should be assured that there is no shame in second place.

Purchased Price: $2.89
Size: 3.22 oz (91.3 g) – Share Size
Purchased at: Sheetz
Rating: 6 out of 10
Nutrition Facts: (per 1 serving, or 1/3 Share Size package) 150 calories, 7 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, less than 5 milligrams of cholesterol, 50 milligrams of sodium, 22 grams of carbohydrates, 0 grams of fiber, 18 grams of sugar, and 1 gram of protein.

SPOTTED (STUFF IN HEART SHAPED PACKAGING EDITION): 12/30/2022

Here are some interesting new products found on store shelves by your fellow readers. If you’ve tried any of them, share your thoughts in the comments.

Dunkin Chocolates Heart
Dunkin’ Chocolates Heart

(Spotted by Robbie at Dollar General.)

Frankford Gummy Lunchables Heart
Frankford Gummy Lunchables Heart

(Spotted by Robbie at Walmart.)

Jolly Rancher Gummies Heart
Jolly Rancher Gummies Heart

(Spotted by Robbie at Walmart.)

Mother s Limited Batch Puppy Love Cookies
Mother’s Limited Batch Puppy Love Cookies

(Spotted by Robbie at Walmart.)

100 Grand Fun Size Heart
100 Grand Fun Size Heart

(Spotted by Robbie at Walmart.)

Swedish Fish Mini Heart
Swedish Fish Mini Heart

(Spotted by Robbie at Walmart.)

Star Wars The Mandalorian Be My Valentine This is The Way Lollipop Holder
Star Wars The Mandalorian Be My Valentine This is The Way Lollipop Holder
Star Wars The Mandalorian Catch My Heart Lollipop Holder
Star Wars The Mandalorian Catch My Heart Lollipop Holder

(Spotted by Robbie at Walmart.)

Sour Patch Kids Sour Hearts
Sour Patch Kids Sour Hearts

(Spotted by Robbie at Walmart.)

REVIEW: Kellogg’s Krave Double Chocolate Brownie Batter Cereal

What is it?

Kellogg’s Krave Double Chocolate Brownie Batter Cereal (KKDCBBC) is a new version of the crunchy pillow-shaped cereal that is like the regular Krave cereal, only way more chocolatey. One might even say double chocolatey. Oh, and brownie-battered. Or brownie-batter flavored. Double chocolate brownie batter, I guess.

How is it?

Krave has been in “The States” now for a decade, and I’ve never had it. A Krave virgin! A Kragin? Anyway, I think I thought, just by looking at them, they were in the Shredded Mini Wheat family, and therefore, I refused to eat them on principle. I mean, who wants to screw up breakfast with something healthy like shredded wheat? No thanks! Imagine my surprise when I bought these and learned that they’re nothing like Shredded Wheat.

The outside shell is crispy and much more Corn Pop-py. The inside is hard to describe. It’s not quite frosting, but it’s not soft and syrupy, either. I couldn’t distinguish which part gave off the brownie flavor, but it was there, a nuanced taste a little deeper than regular chocolate. Dry from the box, I enjoyed these. In milk, however, they got mushy fast, and the chocolate flavor was quickly muted.

Anything else you need to know?

A year before their US release, Krave was launched in the UK where, according to Wikipedia, they were marketed under the slogans “Here Choccy Choccy” and “It’s Time To Melt.” It sounds like I’m making this up, but I swear I am not.

Conclusion:

KKDCBBC was fine, but with so many different ways to consume globs of sugar for breakfast, I want to make it count, you know? And I don’t know that KKDCBBC hooked me enough to try it — or any other Krave cereal — again. At least not at the regular price. Give me a decent sale and we’ll talk.

Purchased Price: $4.29
Size: 10.5 oz. box
Purchased at: Hy-Vee
Rating: 6 out of 10
Nutrition Facts: 170 calories, 4.5 grams of fat, 1 gram of saturated fat, 0 milligrams of cholesterol, 140 milligrams of sodium, 32 grams of carbohydrates, 2 grams of fiber, 15 grams of sugar, and 3 grams of protein.