Just in time for the college football national title game and Super Bowl, um, I’m just going to type some random Roman numerals because I’m too lazy to look up how many Super Bowls there have been, LXXIVVI. I’m C percent sure that’s incorrect. (Spotted by Michael K at Walmart.)
Scheduled for a spring release, Key Lime Pie M&M’s made an early appearance at my local gas station in Pennsylvania. Punxsutawney Phil assures me that this is a sign we are in for an early spring, so what better way to celebrate than by digging into these lime-flavored white chocolate M&M’s? As a fan of both real white chocolate and last year’s Orange Vanilla Cream M&M’s, I was excited to try out this new citrus-inspired treat.
Larger than your standard plain variety, Key Lime Pie M&M’s have an appetizing scent, a mixture of sweet cream and citrus that somehow manages not to smell like hand lotion or furniture polish.
The shell colors include shades of Kelly and pastel green to represent Key limes and pie filling, as well as off-white/eggshell to evoke whipped cream or a lightly-baked pie crust. The color combination is appealing, not only because it looks like components of Key lime pie, but because the colors match the outfit Ms. Green is wearing on the wrapper, which I think she would appreciate.
The white chocolate’s taste captures the essence of a lime pie filling, where sweet creamy or whipped filling is combined with a lime element. While Key lime pie purists might describe the creaminess as uncharacteristic of a Key lime’s sharp acid, the resulting balance in the M&M is really delightful.
The white chocolate tastes mellow and un-cloying in its sweetness while the lime is refreshing and not too tart. (I don’t know that I’ve ever described white chocolate as refreshing before, so definitely take that as a sign of an interesting bite!) As I ate more, the lime flavor seemed to grow stronger, as did a pleasantly zesty aftertaste.
Of course, your mouth will not pucker from eating these M&M’s as it would a sour candy. On a 10-point scale of sourness with 1 being, say, a plain, humble noodle and 10 being a straight-up lemon wedge, these hover around 3 or 4. Anyone who loves that pucker a sharp lime curd or limeade brings may be disappointed, but I think the balance is really successful in terms of highlighting both the lime and white chocolate flavors.
Absent from the M&M’s is a pie crust flavor, which I am honestly okay with. A graham center, or even a standard crispy one, would have been fun way to add some texture, but the quality of the M&M does not suffer without one.
Although I have never won a blue ribbon in my county fair’s pie contest (I will one day — watch out, Mrs. Johnson!), I know that over-zesting citrus can lead to a bitter pith. Luckily the flavor of Key Lime Pie M&M’s didn’t leave me much to be bitter about. I’m sure I’ll be buying them again well into spring.
Purchased Price: $2.19
Size: 2.47 oz. Share Size bag
Purchased at: Sheetz
Rating: 9 out of 10
Nutrition Facts: (per 35g or 1/2 pack) 170 calories, 9 grams of fat, 5 grams of saturated fat, 0 grams of trans fat, 5 milligrams of cholesterol, 30 milligrams of sodium, 24 grams of carbohydrates, 0 grams of fiber, 23 grams of sugar, and 1 gram of protein.
It’s the most wonderful time of year for junk foodies. Post-Christmas clearance candies mingle near Valentine’s Day conversation hearts, while Easter specialties gradually inch into the seasonal aisle like budding spring flowers.
At the same time, highly-anticipated new products from our favorite brands emerge to ring in the New Year. A new and limited time spring offering, Reese’s Mallow-top Peanut Butter Cups have been at the top of my wish list, so I was thrilled to find them early. (With the thrill came some relief because when overlapping holiday products stimulate my anxieties about whether time is an illusion, usually my blood sugar is low.)
Delivered by the Baby New Year Bunny Cupid via the CVS candy aisle, Mallow-top Peanut Butter Cups contain the classic Reese’s peanut butter filling, encased by a dual-flavored shell. The bottom half of the cup is standard milk chocolate, while the top is marshmallow-flavored white crème. Unwrapped, the cup’s contrasting colors are pretty, achieving a similar look to fall’s half-green Franken-cups.
Recently, Reese’s has brought us varied fillings galore, so a flavored shell feels like something special. In order to savor the marshmallow coating appropriately, I delicately severed the top portion of the cup to test it first. The crème has the sweet vanilla-tinged flavor of a marshmallow, but it is extremely subtle. Although its gentle flavor prevents an artificial quality that anything “flavored” can sometimes bring, the subtlety comes as a surprise because the white crème smells so strongly and convincingly of marshmallow. Overall, the crème is a bit of a disappointment, especially when compared to the recent Witch’s Brew Kit Kats, which I feel created a more successful marshmallow flavor.
In news that will surprise no one, the Mallow-top’s three components together taste good overall. But again, the subtlety of the marshmallow white crème underwhelms. While marshmallow flavor is discernible in the first bite, it is quickly overpowered by the familiar peanut butter and milk chocolate combination. With a clean palate and the taste buds of a trained sommelier, you might not need to read the product wrapper in order to know that marshmallow was the intended flavor.
I am not saying that Reese’s Mallow-tops are not worth a try, especially because marshmallow flavors and textures can be polarizing. Because I like a fluffy, chewy, or gooey marshmallow, I definitely missed that textural quality in this product and might have preferred a Big Cup with a marshmallow fluff and peanut butter center.
I suspect that people who will enjoy Mallow-tops include: Reese’s fans who find themselves torn between the milk chocolate and white crème varieties, anyone who prefers hot cocoa with tiny marbits versus puffed marshmallows, and my friend Jenn, who enjoys the flavor of marshmallows but thinks sticky food is gross. Meanwhile, people who will be disappointed in the product include fluffernutter sandwich fans, white chocolate/crème haters, and those rogues who use peanut butter cups instead of chocolate bars in their s’mores.
Overall, Reese’s Mallow-top Peanut Butter Cups are a step in an interesting direction, but the brand is definitely capable of doing more to strike the right balance between invention and tradition.
Purchased Price: $4.59
Size: 7.8 oz. bag
Purchase at: CVS
Rating: 6 out of 10
Nutrition Facts: (per 2 cups) 180 calories, 10 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 115 milligrams of sodium, 19 grams of carbohydrates, 1 gram of fiber, 16 grams of sugar, and 4 grams of protein.
Update: We tried it! Click here to read our review.
Major Melon is a “Dew charged with watermelon.” And, after seeing the packaging, I’m going to have a nightmare tonight about watermelons eating humans because our blood is the only thing that keeps the melon’s flesh red. (Spotted by @sldy93 at Walmart.)
General Mills is milking the Dunkaroos brand and made a Dunkaroos product that’s dunked in milk. (Spotted by Robbie at Walmart.)