REVIEW: Frosted Chocolatey Churro Pop-Tarts

Kellogg s Frosted Chocolatey Churro Pop Tarts

What are Frosted Chocolatey Churro Pop-Tarts?

There is one food so glorious that one is willing – happy, even – to buy them from the woman on the grungy subway platform with a Saran-covered baking tray of them teetering atop a granny cart. Churros! If you’ve never had those crusty-on-the-outside, soft inside, star-shaped tubes of fried dough sprinkled with cinnamon sugar, what kind of life are you living?

Well, Pop-Tarts have brought the chocolate-dipped churro experience to the breakfast table, and I, for one, was stoked. They have the standard Pop-Tart pastry envelope with a chocolate-cinnamon filling. There’s even a little curly-bottomed churro dunked in chocolate on the box. Cuuute!

Kellogg s Frosted Chocolatey Churro Pop Tarts 2

How is it?

The first glance at these Pop-Tarts did not bode well. They were way too light. Like someone left the Churro Pop-Tarts from the photo on the box out on the window sill all summer in the sun.

Kellogg s Frosted Chocolatey Churro Pop Tarts 3

Churros can’t be pale! They should be “golden brown” at least, but I’ll always go for darker churros. Darker = crustier, and I love facing the danger of shredding the roof of my mouth with a dessert food.

Flavor-wise, I can sum it up in one photo:

Kellogg s Frosted Chocolatey Churro Pop Tarts 4

Yeah, these taste EXACTLY like the Frosted Brown Sugar Cinnamon Pop-Tarts. I love that flavor, I’ve eaten many of them in my time. But here, I wanted something different. The churro-flavored 2019 Mystery Oreo cookies were SO good – I was hoping these would be at that level or better. They needed to represent that slight savoriness that fried sweet things have.

Kellogg s Frosted Chocolatey Churro Pop Tarts 5

Anything else you need to know?

I’m not usually a fan of toasting, but I tried it here (churros are best hot, right?). While it did add a crispiness to the pastry, it did not raise this Pop-Tart to churro-level perfection. However, I decided to lightly brush the pastry with a mixture of water, brown sugar and cinnamon and drop that in the toaster (using a non-stick bag meant for making grilled cheese in the toaster). Once cooled, this hack did give the pastry a granular sugar feel like a churro, and certainly made it look more like something I’d buy on the Atlantic Avenue R train platform.

Kellogg s Frosted Chocolatey Churro Pop Tarts 6

Conclusion:

Meh. Just buy the Frosted Brown Sugar Cinnamon ones. They’re easier to find.

Purchased Price: $3.68
Size: 20 oz. box / 16 toaster pastries
Purchased at: Walmart
Rating: 6 out of 10 (for unoriginality)
Nutrition Facts: (2 pastries) 400 calories, 13 grams of fat, 4.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 330 milligrams of sodium, 68 grams of carbohydrates, 1 gram of fiber, 31 grams of sugar, and 4 grams of protein.

REVIEW: Limited Edition Froot Loops Pop-Tarts

Limited Edition Froot Loops Pop Tarts

Do you hear that?? The music playing that’s growing in volume?

There’s some chanting. Hmmm, interesting, there are also some background noises (maybe a bird of some sort), and what’s this, a sun rising?! Except, it’s rising above a grocery store aisle? Ahhh, I get it now, it’s the Circle of Life breakfast-style!

Around one year ago, Kellogg’s Pop-Tarts made a slight leap down the aisle to the cereal section for a new rendition of Pop-Tarts Cereal. And now it’s coming full circle as a cereal appears in toaster pastry form, namely Froot Loops, in a limited edition flavor. Toucan Sam is of course along for the ride as well to make sure you know it’s official.

Limited Edition Froot Loops Pop Tarts Back of Box

The Pop-Tarts come frosted so that they can be emblazoned with fun designs, six in total, including many representations of the cereal itself. The artwork itself is colorful but the actual images of the cereal pieces are little grainy/pixelated. It seems like they wanted to showcase the true cereal, but the photo-real images are not that amazing, unfortunately. I was excited about the Toucan Sam one, but sadly I went through my entire box and he didn’t make an appearance. Points for the “I’M WITH SAM” one though, like seriously who wouldn’t want to be his friend?

Limited Edition Froot Loops Pop Tarts Printed Frosting

Once I opened the silver inner package of one of these, I got hit with that distinct frooty flavor almost so much I was half-expecting Sam to pop out and slap me in the face with his beak. It’s undeniable and also uncanny how much they smell like their namesake. Follow your nose, indeed! I remember experiencing this same mesmerizing sensation with the donuts from Carl’s Jr./Hardees.

Limited Edition Froot Loops Pop Tarts Split

Breaking open the pastry exposes a delightful pink interior. It’s a light pink that I can best as describe as a color for something that I would expect to be guava-flavored. Impulsive Buy readers, I’m happy to report that, like the donuts, these taste exactly like Froot Loops! That tangy, fruity flavor, which the internet tells me is a mixture of orange, cherry, and lemon is spot-on and intense. Whenever you think the flavor is too much, though, the sugar frosting and pastry crust flies in and offsets it nicely for a well-rounded bite. Good job, Toucan Sam and Kellogg’s, color me impressed.

My one misgiving is that as a Pop-Tart these should be delectable in a variety of prepared temperatures, most notably straight out of the box and once nice and toasty. As mentioned, they are a home run at room temperature but fall woefully short after some heat is applied. Even though the box tells me about all the natural fruit flavors present once toasted, the flavor profile seems to change to something more chemically induced and not as delightful as before. No Bueno.

Nevertheless, if you love Froot Loops, colorful toucans or even the cyclical nature of the world we live in, pick these up, you won’t be disappointed. Just keep them away from your toaster, and let’s hope Kellogg’s continues mining its brands across its portfolio. Eggo-branded limited edition maple flavor Pop-Tarts (with a special edition waffle-y crust), anyone??

Purchased Price: $3.68
Size: 27 oz. box
Purchased at: Walmart
Rating: 8 out of 10
Nutrition Facts: (2 pastries) 370 calories, 9 grams of fat, 3 grams of saturated fat, 3.5 grams of polyunsaturated fat, 2 grams of monounsaturated fat, 0 milligrams of cholesterol, 320 milligrams of sodium, 70 grams of carbohydrates, 1 gram of fiber, 30 grams of sugar, and 4 grams of protein.

REVIEW: Kellogg’s Eggo Waffle Cereal (2019)

Kellogg s Eggo Cereal  2019

2021 Update: We also tried the Chocolate variety! Click here to read our review.

Kellogg’s Eggo Waffle Cereal has returned from the Kellogg’s vault where Smorz and the old recipe for Rice Krispies Treats Cereal wait for their sweet release someday.

It made its debut back in 2006 and it was brought back thanks to something else that was born in 2006 — Twitter.

It took 10,000 retweets to free Kellogg’s Eggo Waffle Cereal. But to be honest, even if 10k didn’t happen, we still would’ve gotten it on shelves because there’s also a new blueberry flavor. Because why would Kellogg’s go through the trouble of making a Blueberry Eggo Waffle Cereal, if the company wasn’t planning on bringing back the original version. It’s a conspiracy, I tell you!

Now let me take off my tin foil hat to tell you if these are worth your time.

Speaking of time, I’m going to go back 13 years to copy a paragraph I wrote about the original Eggo cereal and paste it in this review. My lazy butt will be right back.

“Eggo Cereal was supposed to taste like waffles with maple syrup and it sort of did. However, it tasted more like a less-sweet Cap’n Crunch with a strong fake maple syrup scent. Since I’m a fan of Cap’n Crunch, I liked the taste of it.”

Kellogg s Eggo Maple Flavored Homestyle Waffle Cereal

All those words still are correct with this version. At this point in my life, I’ve had hundreds of Eggo waffles hit my taste buds, so their flavor will forever be cemented on my tongue. Because of that, I confident in saying this cereal doesn’t taste like anything like Eggo Homestyle waffles.

Blueberry is one of the O.G. Eggo waffle flavors, so it’s nice it has its own cereal, and it took 0 retweets to make it a reality. Much like the maple one, this flavor doesn’t remind me of Eggo Blueberry waffles, which I’ve had far fewer times than Homestyle ones, but still know it when I taste it.

Kellogg s Eggo Blueberry Waffle Cereal

But the blueberry flavor tastes similar to what’s on the waffles (and other blueberry-flavored products), so it kind of tricks me into thinking that I might be eating a miniaturized version of blueberry waffles.

Unlike the uniformity of frozen waffles, the cereal varies in shape. Some look like melted smiley faces, while others look like broken honeycombs. And all the blueberry ones appear to have been around a bank robber when the dye pack went off among the stolen money.

In milk, both varieties do well at maintaining their crunch. But the dairy doesn’t enhance or diminish their flavors.

Overall, if you’ve gone overboard with your holiday shopping and can only afford one Eggo cereal variety, go with the blueberry.

DISCLOSURE: I received free samples of the product. Doing so did not influence my review in any way. Thanks Kellogg’s for sending these my way.

Purchased Price: FREE
Size: 8.8 oz. boxes
Purchased at: Received from Kellogg’s
Rating: 6 out of 10 (Homestyle), 7 out of 10 (Blueberry)
Nutrition Facts: (1 1/4 cup without milk) Homestyle – 160 calories, 2 grams of fat, 0.5 grams of saturated fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 34 grams of carbohydrates, 3 grams of fiber, 15 grams of sugar, and 3 grams of protein. Blueberry – 160 calories, 2 grams of fat, 0.5 grams of saturated fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 34 grams of carbohydrates, 3 grams of fiber, 15 grams of sugar, and 3 grams of protein.

REVIEW: Kellogg’s The Elf on the Shelf Sugar Cookie Cereal with Marshmallows

Kellogg s The Elf on the Shelf Sugar Cookie Cereal

What is Kellogg’s The Elf on the Shelf Sugar Cookie Cereal with Marshmallows?

Everyone’s favorite hide-and-seek-obsessed holiday imp is plotting to hide in the pantries of festive families this holiday season. Kellogg’s has devised a breakfast cereal fit for denizens of the North Pole: red and green cereal stars infused with sugar cookie flavoring and accompanied by dried marshmallow bits.

Kellogg s The Elf on the Shelf Sugar Cookie Cereal Hand

How is it?

High on the list of things that nurture my inner child (next to jelly shoes and Rugrats reruns) are the holidays and sugary cereal, so I was excited to taste this dessert-inspired breakfast.

Kellogg s The Elf on the Shelf Sugar Cookie Cereal Bowl

The first bite did not deliver the toothache-inducing sweetness I expected, but it did mimic the flavor profile of a cookie. Subtly sweet, the dominant artificial flavor of the crisp, light-as-air cereal was mildly buttery with hints of vanilla in the background. I noted minimal or no aftertaste from the flavorings.

In milk, the vanilla essence awakened, emphasizing the flavor and infusing it into the milk left in the bowl. Unfortunately, the cereal pieces absorbed the liquid so quickly that there was not much milk left to enjoy, and the cereal became as soggy as the bottom of Santa’s boots. Because of the milk’s effect on the texture, I preferred the cereal dry despite its comparatively one-note flavor.

Kellogg s The Elf on the Shelf Sugar Cookie Cereal Closeup

No fun cereal is complete without marshmallows, but dry or with milk, the Elf on the Shelf’s marshmallow bits were so tiny and so few in number that they added no discernible flavor or texture to the cereal.

I’m not afraid of a scavenger hunt and have been known to rake through my box of Lucky Charms in search of the marshmallows so I can eat them first. (Favorite Lucky Charms marshmallow, anyone? There are wrong answers.) But in my one-cup sample, I found approximately two marshmallow bits, a ratio that greatly disappointed both me and my inner child.

Is there anything else you need to know?

The box features a QR code leading to craft ideas, printable activities, and ads for other elf-branded products, including Assorted Fruit Flavored Snacks and Pop-Tarts Crisps. These other products don’t promise new or holiday flavors, though — just a smiling elf figure’s endorsement.

Conclusion:

Kellogg’s product is an aesthetically-pleasing, cookie-mimicking cereal that won’t send you or your kids bouncing off the walls in a sugar high. But its one-note flavor and lack of marshmallows won’t send you running back to the store for a second box, either.

Purchased Price: $3.64
Size: 12.2 oz. box
Purchased at: Walmart
Rating: 5 out of 10
Nutrition Facts: (1 1/3 cup) 150 calories, 1 gram of fat, 0 grams of saturated fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 35 grams of carbohydrates, 2 grams of fiber, 15 grams of sugar, and 2 grams of protein.

REVIEW: Kellogg’s Limited Edition Baby Shark Cereal

Kellogg s Limited Edition Baby Shark Cereal

If you’re not familiar with the “Baby Shark” song and music video, here’s a YouTube link to a video that loops it for one hour. You’re welcome. Your pop-culture has been updated to Version 2016.06.

Now that’s you’re acquainted with the viral hit from Pinkfong, we should move on to the cereal it has spawned. Oh wait, you’re not ready to move on because the song is still stuck in your head?

I’ll wait.

All right! Ready? Not yet?

How about now?

Nope. Well then, I’m going on without you you you you you you.

Kellogg s Limited Edition Baby Shark Cereal Back of Box

Kellogg’s Limited Edition Baby Shark Cereal is Berry Fin-tastic flavored and comes with marshmallows. I’m going to assume the colors for the cereal correspond with the colors that Baby Shark doo doo doo doo doo doo, Mommy Shark doo doo doo doo doo doo, and Daddy Shark doo doo doo doo doo doo are.

Kellogg s Limited Edition Baby Shark Cereal Closeup

Every piece also has colorful sprinkles on them, but I’m not sure what they signify. DNA, maybe? As for the white marshmallows, I can only guess they represent the color of shark’s teeth or the type of noise you wish to hear instead of the Baby Shark song that won’t leave your head.

Being that this is from Kellogg’s and the cereal pieces are colorful, fruity rings, it’s easy to assume this could be Froot Loops with marshmallows. But this doesn’t taste like Toucan Sam’s classic pride and joy.

Kellogg s Baby Shark Cereal and Birthday Cake Froot Loops
Kellogg’s Baby Shark Cereal (left) Birthday Cake Froot Loops (right)

Instead, it tastes like Toucan Sam’s newest pride and joy — Birthday Cake Froot Loops, but with marshmallows. Even the colors of the two cereals are almost identical. The one hue difference is the blue piece, which is purple in the celebratory Froot Loops.

For those of you who didn’t bother with Birthday Cake Froot Loops, you might be wondering how birthday cake can taste like this berry-flavored cereal? Well, let me spoil the not-so-secret of the cake-flavored cereal — it was strawberry birthday cake. Just like with that older fruity loops cereal, the berry flavor in Baby Shark Cereal is too subtle for my taste buds and is even more subdued when in milk. The shark teeth-colored marshmallows don’t add much to the cereal beyond their texture.

Overall, Kellogg’s Limited Edition Berry Fin-tastic Baby Shark Cereal is suf-fin-cient, but is easily less memorable than the song that gave rise to it.

DISCLOSURE: I received a free sample of the product. Doing so did not influence my review in any way.

Purchased Price: FREE
Size: 13.2 oz. box
Purchased at: Received from Kellogg’s (available at Sam’s Club and Walmart)
Rating: 5 out of 10
Nutrition Facts: (1 1/3 cup) 150 calories, 1 gram of fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 35 grams of carbohydrates, 2 grams of fiber, 15 grams of sugar, and 2 grams of protein.