REVIEW: Reese’s Puffs Peanut Butter Lovers Cereal

There once was a Nutter Butter Cereal from Post.
Being so peanut butter-y nutty, it could boast.
But it disappeared from shelves like a ghost.
And for a bit, my PB cereal choices were toast.

But now there’s Reese’s Puffs Peanut Butter Lovers Cereal, and it’s made me forget about the Nutter Butter one, which, by the way, should’ve returned this year with the rereleased Chips Ahoy Cereal. So if Post doesn’t want my money, I’ll happily give it to General Mills with its cereal that’s as great as Post’s discontinued offering.

Reese’s Puffs Peanut Butter Lovers Cereal is influenced by Reese’s Peanut Butter Lovers Cups. General Mills could’ve just pulled the chocolate pieces from its regular Reese’s Puffs, brushed off the cereal dust from its hands, and offered the tan peanut butter pieces as a brand new product, but it didn’t. There seems to be a thin peanut buttery coating that gives the puffs an added oomph of nutty goodness, and oh my goodness, that makes a difference.

They have a strong peanut butter taste but without the jaw-slowing texture of the spread. And that flavor shined whether I ate it dry from my hands or in milk from my hands. I think the coating will also help the pieces stay crunchy in milk for a bit longer. I wrote “I think” because this cereal is so good that my taste buds won’t let it stay in milk for long. The dairy (or non-dairy) at the bottom of the bowl does have a slightly nutty flavor. It might’ve had a more robust flavor if the cereal was allowed to soak a little longer, but, again, my taste buds won’t allow that.

Peanut Butter Lovers Cereal should be a permanent member of the Reese’s Puffs line. But if not, it’s so tasty that I’d love to see it come back yearly in the same seasonal shapes as the original Reese’s Puffs — Bunnies, Hearts, and Bats.

DISCLOSURE: I received a free product sample from General Mills. Doing so did not influence my review.

Purchased Price: FREE
Size: 11.5 oz box
Rating: 9 out of 10
Nutrition Facts: (1 cup – cereal only) 160 calories, 4.5 grams of fat, 0.5 grams of saturated fat, 0 grams of trans fat, 1 gram of polyunsaturated fat, 2 grams of monounsaturated fat, 0 milligrams of cholesterol, 250 milligrams of sodium, 29 grams of carbohydrates, 2 grams of fiber, 12 grams of sugar (including 12 grams of added sugar), and 3 grams of protein.

REVIEW: Cinnamon Toast Crunch, Reese’s Puffs, and Trix Minis Cereals

I’ll be the first to admit I’m enchanted by the “tiny” versions of normal things. Travel-sized toiletries are charming. I marvel at the itty-bitty individual glass Heinz ketchup jars accompanying room service trays, even if I’m usually not the person ordering room service. My friend got me a Bonne Maman advent calendar this year, and to my absolute joy, I now have a collection of TEENTSY JARS OF JAM. Maybe some of you are nodding along, thinking, “Yes. Of course. DUH.” While other readers out there are already rolling their eyes. Well, ROLL right along, haters, because General Mills has made three of its Big G cereals MINIATURE: Trix Minis, Cinnamon Toast Crunch Minis, and Reese’s Puffs Minis.

These minis do live up to their name. They’re so smol. The first thing I notice is that their size makes snacking on these cereals hard. Attempting to taste these as a “dry” snack, I feel like a giant ogre trying to cram lentil-shaped noms into my ogre face. They scatter everywhere. I freak out that my dog might eat them. I clean up the kitchen and revert to standard cereal bowls.

Starting with Cinnamon Toast Crunch Minis, I prepare the serving suggestion of one cup cereal + 3/4 cup milk. It does look like a lot more food when they’re this miniature. I was also surprised that General Mills didn’t try to make CTC tiny little squares. It might have been harder, but it would have taken the wow factor up a notch. Still, these little CTCminis taste very similar to their toast-shaped brethren with, dare I say it, even more cinnamon flavor? Maybe it’s a surface ratio thing? They stay crunchy SLIGHTLY longer than standard CTC, but not by much. And, of course, the characteristic cinnamilk is still present. Hello old friend.

The mini Trix sort of look like what would happen if all of the berry fruit flavor Trix fell apart into their own individual spheres. These Trix Minis are not fruit-shaped, but have artificial colors and are visually the most exciting of the three mini flavors. Can you even get the Trix cereal in full-sized spheres, or was that a temporary thing from about five years ago when they made Trix with natural colors until enough consumers demanded the vibrant original be brought back? Regardless, the Trix Minis pack that same sugary punch of flavor. They stay crunchier in the milk longer than the CTCMinis, and I’m guessing a sugar coating drives that. They also don’t hurt your teeth nearly as much to crunch into because the mini-sized spheres crunch completely under your bite.

I saved Reese’s Puffs Minis for last. Reese’s Puffs were the cereal my mom NEVER let me have growing up, which only drove my desperation and adoration deeper into my heart. My favorite way to enjoy Reese’s Puffs is as a dry cereal snack which, as mentioned earlier, is super difficult and extra messy in this miniature form. However, these mini little guys are great. The ratio of flavor coating to inner cereal puff seems to have been perfected here, and the puffs reach optimum saturation level faster and sustain it longer than with the larger version. There are also WAY more pieces in every bite which adds, I think, to the flavor experience and overall satisfaction.

The final bit of fun offered with these new Minis is the kitchen play set you can build yourself from cut-outs in the back of each box which entertained this adult for a solid hour or so in the afternoon I picked these up. Overall I admire the simplicity of this innovation. The flavors are established favorites, offered in a unique format that makes your already beloved cereal treat even more enjoyable.

Or, you know, it’s just the same thing but tiny. Dealer’s Choice.

Purchased Price: $4.89 each
Size: 12.3 oz box (Cinnamon Toast Crunch), 10.8 oz box (Trix), 11.7 oz box (Reese’s Puffs)
Purchased at: Mariano’s
Rating: 7 out of 10 (Cinnamon Toast Crunch), 7 out of 10 (Trix), 9 out of 10 (Reese’s Puffs)
Nutrition Facts: Cinnamon Toast Crunch (1 cup cereal) 170 calories, 5 grams of fat, 0 milligrams of cholesterol, 210 milligrams of sodium, 31 grams of carbohydrates, 3 grams of fiber, 12 grams of sugar, and 2 grams of protein. Trix (1.25 cup cereal) 150 Calories, 2 grams of fat, 0 milligrams of cholesterol, 200 milligrams of sodium, 33 grams of carbohydrates, 2 grams of fiber, 11 grams of sugar, and 2 grams of protein. Reese’s Puffs (1 cup cereal) 160 Calories, 4.5 grams of fat, 0 milligrams of cholesterol, 220 milligrams of sodium, 30 grams of carbohydrates, 2 grams of fiber, 12 grams of sugar, and 3 grams of protein.

REVIEW: Reese’s Big Cup with Reese’s Puffs

Reese s Big Cup with Reese s Puffs Wrapper

When I first heard about Reese’s Big Cup with Reese’s Puffs, I had to do some mental measurements. Because as someone who has stuffed his face with the popular chocolate and peanut butter-flavored cereal enough times to be familiar with its size, I wondered if several Reese’s Puffs could fit in a Reese’s Big Cup.

Well, all that mental math was for naught because what’s inside these big peanut butter cups is not the cereal we’ve been eating as part of a complete breakfast or the only thing in the house so it ended up being dinner. What’s stuffed in these cups is less puffy and more pellet-y.

Reese s Big Cup with Reese s Puffs Top

The Reese’s cereal pieces suspended in the peanut butter are a tiny 3/16ths of an inch in diameter, and although it may not look like it in the photo below, they are plentiful. They seem to be primarily concentrated in the middle of the cup, hence the bulges in the center. But a few cereal pieces have found their way to the edges.

Reese s Big Cup with Reese s Puffs Split

Reese s Big Cup with Reese s Puffs Mini Cereal

But after eating several of these, I can’t say the mini cereal pieces enhance the flavor of the Big Cup. I’m not surprised because I assumed chocolate and peanut butter-flavored cereal would get lost in actual peanut butter and chocolate. But I’m okay with that because the mini cereal pieces provide a satisfying crunch to go along with the irresistible Reese’s flavor.

Think of that texture as what you’d get with a Crun…oh wait, this is a Hershey product, and the fine folks there sent me samples, so I mean, think of that texture as what you’d get with a Krackle bar but with a Reese’s Cup. As someone who steals is lucky enough to end up with all the Krackle miniature bars from a mini bar assortment, I love the crispy cereal pieces within the gritty, salty peanut butter.

Reese’s Big Cup with Reese’s Puffs isn’t as earth-shattering as the peanut butter cup being stuffed with Reese’s Pieces or potato chips (or maybe someday with bacon bits…just an idea, Hershey’s). Also, I can understand how this might be ho-hum to some, but I find it delightful.

DISCLOSURE: I received free product samples from Hershey’s. Doing so did not influence my review.

Purchased Price: FREE
Size: 1.2 oz bar
Purchased at: Received from Hershey’s
Rating: 8 out of 10
Nutrition Facts: (1 package) 170 calories, 9 grams of fat, 3.5 grams of saturated fat, 0 grams of trans fat, less than 5 milligrams of cholesterol, 115 milligrams of sodium, 20 grams of carbohydrates, 1 gram of fiber, 17 grams of sugar (including 16 grams of added sugar), and 4 grams of protein.

REVIEW: Reese’s Puffs Cluster Crunch Cereal

Reese s Puffs Cluster Crunch Cereal Box

Hmm. Where do I start? I want to be excited about a new Reese’s Puffs cereal, especially one that switches up the shape and doesn’t just supersize it for reasons I don’t fully understand (Big Puffs) or have box art featuring a musician I’ve only vaguely heard of (no offense, Lil Yachty, that remote control cereal boat was pretty cool). I like when the spheres are seasonally swapped for bunny and bat shapes. Those both take a classically good cereal like Puffs and change it up in a fun way.

When I first saw the box of Reese’s Puffs Cluster Crunch, I couldn’t help but approach it with a bit of trepidation. The shapes looked familiar like the berry pieces in Trix or, more inauspiciously, the “clusters” in the largely disappointing Lucky Charms Marshmallow Clusters. I think I see where you’re going with this one, General Mills. We’re looking at Clusters Plan B, and it’s still not exactly working.

There’s definitely nothing wrong with this cereal in terms of taste. It’s actually quite good, assuming you’re a fan of Reese’s Puffs to begin with. The same strong Reese’s peanut butter smell is present when you open the bag, and as usual, there isn’t as much of a chocolate component as you might hope for, but I’d be lying if I said I’d ever really docked Puffs for lacking this. The peanut butter-colored and chocolate-colored pieces are interchangeably flavored as usual. The issue here is the wording.

Reese s Puffs Cluster Crunch Cereal Bowl

Picture this. You’re at the breakfast table with your cereal bowl in front of you, spoon in hand (or if you’re me, at your desk at four p.m. with no spoon and your hand just shoved inside the box. Kidding, I don’t have a desk). You’re about to go fishing in your bowl for a nice crunchy cluster, something that stands out from the other bites. I bet you’re envisioning something like a gob of flakes and oats and maybe pieces of nuts, all different textures and clumped together with the power of something sugary. Instead, you get…a few little rafts of aerated puffs that seem kind of like Rice Krispies but aren’t?

Reese s Puffs Cluster Crunch Cereal Puffs

I can’t even tell if these are more aerated than usual, and I cut several pieces in half to check. Even if they were, this would be more of an “extra puffed” and not exactly my definition of crunchy. In milk, they fare the same as the regular ones do, and I know this because I ate them both side by side on a fruitless quest to discover the difference.

Reese s Puffs Cluster Crunch Cereal Spoon

Reese s Puffs Cluster Crunch Cereal Split

This cereal is identical to Reese’s Puffs in every way, except instead of regular round pieces, there are “clusters” of smaller balls. But they’re stuck together from the get-go, and this doesn’t produce any significant difference in crunch. They do have more flavor powder on them, thanks to the little bumps and crevices, and eating them feels a little different because they aren’t a shape that my tongue is totally used to when it thinks it’s getting Reese’s Puffs.

I consider the original Puffs to be an 8 out of 10, and it seems unfair to rank this any lower because it’s exactly the same, but I think the name Cluster Crunch evokes an idea that the product doesn’t deliver on. If you like Reese’s Puffs, you should be happy with this cereal. If you’re hoping for a new and crunchy twist, this underwhelms.

Purchased Price: $2.50
Size: 11.9 oz box
Purchased at: Jewel-Osco
Rating: 7 out of 10
Nutrition Facts: (1 cup without milk) 160 calories, 4.5 grams of fat, 0.5 grams of saturated fat, 0 milligrams of cholesterol, 210 milligrams of sodium, 30 grams of total carbohydrates, 2 grams of dietary fiber, 12 grams of total sugars including 12 grams of added sugars), and 3 grams of protein.

REVIEW: Betty Crocker Reese’s Puffs Muffin Mix and Cinnamon Toast Crunch Muffin Mix

CerealMuffinMixes

I’ve written before at no brief length about my love of breakfast cereals.

Stand-up comedians seem to articulate my feelings about cereal well — Jerry Seinfeld opining that he loves being able to eat and drink simultaneously with one hand while reading the paper, and Mike Birbiglia admitting that if he buys a box of Cinnamon Toast Crunch at four in the afternoon, that box ain’t making it to eight o’clock the next morning.

Both of those observations apply to me, and ever since I became an adult (no, it’s true, I pay taxes and work and everything), I’ve struggled with limiting cereal to just breakfast time. Honestly, why would you? I guess if you’re on a diet or pinching pennies, maybe, but otherwise it’s the perfect snack.

Apparently General Mills is thinking along the same lines, because they recently released a line of cereal-based muffin mixes through the Betty Crocker brand. No word yet on whether that’s due to an impeding global milk shortage (we have top people looking into it. Top. People.), but the goal is for you and I to be able to enjoy all the benefits of a nice bowl of dry cereal in a far more portable manner. There are three kinds so far: Cinnamon Toast Crunch, Reese’s Puffs, and Cocoa Puffs, of which we’ll be taking a look at the first two.

On a sidenote, I’m a little surprised to find two classic cereals sharing space with a relative newcomer like Reese’s Puffs, but I guess they probably wanted some variety and there aren’t that many peanut butter-based cereals to choose from. (Although there WOULD be if everyone had kept eating E.T. cereal like we all agreed. No, I haven’t gotten over it.)

CerealMuffinMixes2

But let’s start with the aromatic wonder itself. Right, I didn’t mention that yet… yeah, they smell. The Reese’s Puffs batter has an extremely noticeable scent that’s vaguely peanut-ish but mostly chemical-y, not to overload on hyphens. It’s not acrid or reminiscent of a filled diaper or anything, but describing it as “pleasant” would be something more than a stretch. My wife was helping me make them because, even though they’re extremely easy to prepare, I’m not skilled in the culinary arts and we didn’t want them to end up with refrigerator magnets or loose change in them; and in her opinion, the smell was really distracting. To be fair, I’ll offer that the aroma is far less prevalent when they come out of the oven…

…but that’s somewhat cold comfort, because the bad news is that while the scent lessens, the muffin itself is sporting a very artificial taste. There’s a sliiiiiight peanut butter flavor, but it’s pretty mild, which may or may not be true to the actual cereal itself. The muffin was fairly moist, though really that’s ultimately up to you and your stove. Most of the taste you’re going to be getting is a fairly standard chocolate, albeit tinged with that same artificial flavor and aftertaste. It’s okay, but certainly not comparable to some of the better, or even average, chocolate and/or peanut butter muffins you’ve had in your life.

CerealMuffinMixes3

And not that we at TIB advocate judging a book by its cover (despite all being jaw-droppingly attractive people ourselves), but you’ll notice from the picture that the “peanut butter” crumbs sort of melt into each other and congeal, whereas on the box they’re all perfectly separated and look crunchy rather than gooey. Yeah, yeah, no one expects truth in advertising, but they do look a bit less palatable in reality.

CerealMuffinMixes4

Okay, but Cinnamon Toast Crunch will be our savior, right? Wendell and those two other bakers who got blacklisted after admitting their relationship have never let us down. Well, don’t be so hasty — the counterpoint to CTC’s awesomeness is that any kind of spinoff has a lot to live up to. Which was a bigger disappointment, The Godfather Part III or Police Academy 3? Exactly. But it does get off to a better start than the Reese’s Puffs mix just by virtue of the batter not smelling as odd.

Actually making the muffins is just as simple, the work of maybe 10 minutes, tops. Basically all you need is vegetable oil, two eggs, and water. You don’t even need paper baking cups, though my wife used Spider-Man ones anyway because that’s how we roll.

CerealMuffinMixes5

I like the look of them better than the Reese’s Puffs muffins, because the cinnamon sprinkled on the top looks more natural and less, well, blobbish. As for taste? Sigh… well, they’re better, you can say that. But that’s faint praise, because they still aren’t anything to write home about, unless you like disappointing your mother. More than usual, I mean. (She just wants what’s best for you, dear.)

You can taste the cinnamon more so than you could the peanut butter on the other kind, but it still carries that distinctly artificial flavor, somewhat moist but with a lingering aftertaste that isn’t found in nature. It smells better, so there’s that. And like the Reese’s Puffs kind, they’re pretty filling, so you shouldn’t need to eat more than one or two to fill you up for breakfast. But I still can’t recommend them any higher than a general “Eh… I’ve had worse.”

Damning with faint praise, I know, but what are you going to do? Maybe trying to capture the magic of cereal sans milk was always doomed to failure. Or maybe it could have worked with different ingredients. My gut tells me that this is just sort of what you get with instant muffins, but who knows. Either way, it doesn’t change the fact that these particular muffins are subpar. Unless you’re just inadvisably curious, don’t waste your time.

(Nutrition Facts – 1 muffin – Reese’s Puffs – 170 calories, 70 calories from fat, 3 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 85 milligrams of potassium, 22 grams of total carbohydrates, 1 gram of dietary fiber, 11 grams of sugars, 2 grams of protein. Cinnamon Toast Crunch – 170 calories, 70 calories from fat, 2.5 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 40 milligrams of potassium, 24 grams of total carbohydrates, 1 gram of dietary fiber, 11 grams of sugar, 1 gram of protein.)

Other Betty Crocker Cereal Muffin Mix reviews:
Baking Bites (Cinnamon Toast Crunch)
Foodette Reviews (Reese’s Puffs)
The Smart Cookie Cook (Cocoa Puffs & Reese’s Puffs)

Item: Betty Crocker Reese’s Puffs Muffin Mix and Cinnamon Toast Crunch Muffin Mix
Purchased Price: $2.59 each
Size: 12.75
Purchased at: Giant
Rating: 3 out of 10 (Reese’s Puffs)
Rating: 5 out of 10 (Cinnamon Toast Crunch)
Pros: Super easy to make. Spider-Man baking cups. Cereal, the perfect food. Cinnamon tastes artificial, but not terrible. Police Academy 3, kinda. Not that bad for you, all things considered. More portable than real cereal.
Cons: Not as good as real cereal. Reese’s Puff batter has a weird smell. No more E.T. cereal. Taste is uninspired and artificial. Reese’s Puffs muffins don’t look too appealing. The Godfather Part III. Maybe trying the Cocoa Puffs kind would’ve been better?